Towel colors to avoid in bathrooms – and what to buy instead, according to the designer

  A stack of white bath towels on a bed

A stack of white bath towels on a bed

Bathrooms can be surprisingly atmospheric when designed well, and they often have the smallest details, such as our towel color choices, which can have the biggest impact.

There are, in fact, certain colors we should be avoiding in bathrooms – especially when picking out towels – because they can ruin the relaxing mood we’re aiming for.

Here, expert interior designers share what they believe to be the towel colors to avoid in bathrooms, so you can ace the scheme without wiping the space of personality.

The color of the towel to avoid in bathrooms

There are some surprising essential rules for buying towels that many of us may not be aware of, and putting thought into the color is one of them. These five towel colors will either date the space or even ruin the relaxing mood, designers say.

1. Bright whites

White bath towels hanging from a heater above a bath

White bath towels hanging from a heater above a bath

Bright fluffy white towels are a timeless option for bathrooms but they failed to shortlist when designers picked their favorite towel trends for 2023. why? because washing towels to keep them white is incredibly difficult, leading to graying which makes your bathroom look dated.

What’s more, while white can symbolize modernity, cleanliness, and purity, an abundance of pure white bath towels can create an impersonal, sterile atmosphere in your bathroom, comments Julio Arco, color expert, interior designer, and founder of Bark and Chase. This will prevent the calming, relaxed atmosphere so many of us look to create in the bathroom.

2. Vibrant yellows and oranges

A white bath in a bathroom with blue hexagonal wall tiles and a pink painted wall

A white bath in a bathroom with blue hexagonal wall tiles and a pink painted wall

Unless you are looking for colorful bathroom ideas to help you wake up in the morning, then vibrant yellows and oranges should be avoided, says Michelle Lynnfounder and interior designer at ML Interiors Group.

‘Orange is a prominent secondary color that is often eye-catching even in toned-down hues,’ Michelle explains. ‘Yellow is similarly energizing even when watered down into a pastel. As a result, these tones are best left for an eccentric powder room as opposed to being laid out in your primary bathroom, which should be calming and rejuvenating.’

3. Intense primary reds

An example of bathroom color ideas showing a bathroom with a red double vanity unit

An example of bathroom color ideas showing a bathroom with a red double vanity unit

Decorating with red is famously difficult to pull off, and from a color psychology perspective, it’s one of the most stressful colors. As a result, it’s a particularly tricky color to work with for bath towels, continues Michelle Lynne of ML interiors group.

As a primary color, red is heavily associated with things like ‘comic books, children’s toys, and modern art,’ Michelle points out. ‘If a soothing background is desired, it is a shade to steer clear of in your towels.’

Even in an otherwise neutral bathroom, red towels can overpower the space and take attention away from other more interesting fittings and features, adding Artem Kropovinsky, interior designer and founder of NYC design studio, Arsight. ‘To maintain a relaxing ambience, it’s better to stick with muted shades,’ he explains, offering muted or dusty pinks as a calming alternative.

4. Blacks and near-blacks

Luxury bathroom scheme with Mandarin Stone's Calacatta Viola polished marble tiles

Luxury bathroom scheme with Mandarin Stone’s Calacatta Viola polished marble tiles

Unless you want your bathroom to evoke your local hair salon, then avoid using all-black towels in your bathroom. Adding black accents to a bathroom can help to make a room feel more high-end, especially in matte finishes, but black or dark towels can overwhelm the bathroom or contribute to a somber mood, says Lauren Brantleyinterior designer and founder of Lauren Ashley Design.

What’s more, black bathroom towels will make the room feel more enclosed, particularly small bathrooms or powder rooms. This contributes to a sense of claustrophobia and detracts from the peaceful atmosphere designers want you to promote.

5. Multi-colored towels

patterned and green towels hanging in the bathroom

patterned and green towels hanging in the bathroom

Okay, this is not a singular color in itself, we know. However, multicolor towels with bright or distracting patterns are another color scheme to avoid, says Julio Arco, color expert and interior designer. In addition to color, the role of patterns and textures shouldn’t be overlooked when it comes to creating a calming and clean bathroom.

Towels with two or more vibrant shades like oranges, reds, and yellows, for example, are best left on the store shelves with plain towels offering a timeless option that will go with your bathroom scheme no matter what decorating direction you go in.

The towel colors to opt for instead

A bathroom with clw foot tub and blue towel hanging from the side

A bathroom with clw foot tub and blue towel hanging from the side

As we all know, it’s all in the details, and designers recommend planning towel colors as you would yours bathroom color ideas before a remodel. Consider the implications of each tone and shade before committing to a whole new set of luxury bath sheets. The one thing they all agree on is that you cannot go wrong with a warm, calming neutral shade that will slot seamlessly into any scheme.

If you do want to add some color to your bathroom, then opt for bath towels in shades that evoke nature, says interior designer Julio Arco. Repeatedly hailed as the the most relaxing colorsshades such as light greens and blues are ‘reminiscent of nature and relaxation, and choosing light, less saturated shades like soft sage green or pale sky blue can help create a serene vibe in your bathroom without making it seem sterile,’ he explains.

These are our favorite options.

Slowtide Kalo Bath Towel

This 100% cotton bath towel is the perfect single-color patterned neutral towel to liven up any bathroom while maintaining a peaceful aesthetic

Spa Blue Turkish Bath Towel

This luxurious calming blue bath towel is detailed with an intricate herringbone dobby weave border on either end for a touch of elegance and interest.

Organic Turkish Cotton Taupe Bath Towel

Luxurious Turkish organic cotton yarn weaves extremely soft, plush and dense towels in timelessly neutral shades for any spa-inspired bathroom

FAQs

What color towels last?

Any colored towels are prone to graying or fading if they are not cared for correctly, so there is no one color that is more hardy than the rest. To keep the color of your towels consistent, ensure that you follow the care label instructions to the letter to keep them soft and looking like the day you brought them home.

How can I make my bathroom towels look pretty?

If you want to enhance the look of your bathroom towels, start by selecting a timeless color option that fits seamlessly with your bathroom scheme without clashing or over-energizing the space. From there, consider beautiful practical ways of displaying them such as from a decorative towel bar or hook that will allow them to shine while also allowing them to dry well between uses to prevent musty smells and mold growth.

Although avoiding these bright colors can seem to be a one-way trip to a stark bathroom, you have to keep in mind that a neutral color scheme does not equal a cold, all-white environment, interior designer Michelle Lynne assures.

‘Including sophisticated choices of apricot, taupe, or ivory will warm the space. When in doubt, be inspired by leading luxury spas and high-end hotels and select high-quality, ultra-soft, fluffy neutral towels and enjoy practical luxury.’